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Love and Laid-Back Italian Charm

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This editorial, beautifully captured by Martina Boggian, brings forth a fresh perspective on Italian elopements, blending simplicity with vintage charm in the peaceful countryside of Ferrara. Il Gianetto, an old house nestled in the town of Diamantina, served as the perfect venue for this shoot, enveloping it in an aura of history and tranquility.

The vintage car, a centerpiece of this styled shoot, adds a layer of nostalgia and sophistication. Martina and her team wanted to present a new vision of elopement for Italians—one that feels relaxed, cool, and refreshingly different from the norm. The car, filled with vibrant blooms, symbolizes a journey of love and adventure, making it an integral part of the story.

The shoot begins with a tender morning scene. The couple is seen playfully engaging in a cozy setting, highlighting the importance of enjoying small, intimate moments together. The bride, dressed in delicate cream lace shorts paired with an oversized white shirt, exudes a casual yet chic vibe. The groom matches her mood with a relaxed linen outfit, capturing these fleeting moments on a vintage video camera.

 

The couple’s playful interactions, their laughter, and the way they bask in the morning light set the tone for the day—a day that is less about pomp and circumstance and more about genuine connection and joy. This part of the shoot beautifully conveys the idea of savoring the simple moments, of finding beauty in the everyday, and of starting a new chapter with love and joy.

From start to finish, this editorial exudes a mood of effortless romance. There’s a sense of ease and comfort that permeates every image, as if the couple is simply enjoying a day in the countryside, free from the pressures of the outside world. This is a love story that feels real, uncontrived, and deeply personal—a story that celebrates the beauty of the present moment.

The first bridal look for the ceremony was a stunning short dress from Zara, paired with a vintage veil that carries with it the stories of generations past. This veil, a cherished piece from the bride’s grandmother’s wardrobe, added a layer of sentimentality and tradition to the ensemble. The dress itself, with its clean lines and modern silhouette, striked a perfect balance between contemporary style and vintage allure.

The groom complemented this look with his light linen suit, creating a harmonious visual that speaks to the editorial’s theme of simplicity and natural elegance. Together, they looked like they’d stepped out of a timeless love story, where every detail is infused with meaning and every moment is captured in its purest form.

For the reception, the bride transitioned into a long, knitted dress sourced from a vintage shop. This dress, with its intricate patterns and soft, flowing fabric, embodied the relaxed, boho vibe of the shoot. Paired with a statement necklace from Zara and a chic bag from Gucci, the look was both understated and sophisticated—a perfect reflection of the editorial’s aesthetic.

The flowers themselves were a mix of soft, romantic hues and bold, vibrant tones, creating a visual contrast that mirrors the dynamic between the bride and groom. The arrangements were both wild and refined, with an organic feel that complements the rustic setting of the venue.

What makes this editorial really stand out is the way it feels so real and natural. Martina Boggian, the photographer behind it all, has this incredible talent for capturing those genuine, effortless moments between the couple. The soft light, the earthy colors, and the relaxed vibe all come together to create a warm, inviting atmosphere. 

The reception picnic was a highlight of the day, a moment where the couple could unwind and simply enjoy each other’s company after the earlier festivities. They spread out a soft blanket on the green lawn, creating a cozy, intimate space just for the two of them. The atmosphere was relaxed and full of warmth, reflecting the couple’s easygoing nature.

A small cake, adorned with colorful flower petals, added a touch of whimsy and joy to the scene. Beside it, a rustic baguette, fresh strawberries, and a selection of muffins were laid out, all arranged with care on woven placemats. The setting was made even more personal with handwritten notes and place cards, which brought an extra layer of thoughtfulness and intimacy.

The soft light of the late afternoon and the serene surroundings made the picnic feel almost timeless, a perfect ending to their day. The couple’s shared glances and quiet laughter told the story of a love that found beauty in the small, meaningful moments.

PHOTOGRAPHY, STYLING & ART DIRECTION Martina Boggian | VIDEOGRAPHER Antonio de Masi | FLORALS Spazio Floreale | VENUE Il Gianetto | ASSISTANT Caravanilia Events | BRIDAL ATTIRE Ceremony: Zara, Reception: Vintage Shop | BRIDAL SHOES & NECKLACE Zara | BAG Gucci | GRAPHIC DESIGNER Sara Minarelli 

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