This editorial shoot in Puglia, captured by the talented Konstantinos Art Studio, was a creative exploration of the Mare e Monti concept – a celebration of the region’s natural contrasts. From the lush green hills around Fasano to the golden, sunlit coastlines, this duality became the heart of the design. The result was an elevated yet minimalist aesthetic, brought to life through a refined palette of olive greens, soft whites, and warm sandy tones.
Creative and art direction was led by Joy Proctor, whose signature vision shaped the heart of this shoot. The chosen venue, Masseria Sant’Aniello, added depth and character to the atmosphere. Originally a 13th-century fortified farmhouse, now transformed into a contemporary private residence, it stands as a symbol of enduring elegance. With its cross vaults, ancient stone walls, and sweeping views over the Mediterranean and surrounding hills, the Masseria offered a backdrop that felt both historic and effortlessly refined.
Fashion
For the bridal look, the creative team envisioned a balance of modern elegance and timeless allure. The gown by Emanuele Bilancia Couture had intricate detailing that allowed the bride’s natural beauty to take center stage. Alessandro Mancino Studios elevated the look with fresh, luminous makeup and a softly romantic hairstyle that framed her face. What stood out most was the effortless grace of the styling – authentically Puglian with a natural charm.
Nature’s Palette, A Love Story
The masseria’s blend of preserved history and contemporary design, brought to life by Studio Augustii Architects, shaped the creative direction of the shoot in the most organic way. Every corner spoke to a dialogue between past and present. This balance gave the team the freedom to design a narrative that felt both connected to Puglian tradition and effortlessly stylish.
"Our aim was to create stunning and timeless visuals that not only documented the beauty of the styled shoot but also conveyed the serene and romantic essence of Puglia.”
Where Time Slows, Love Lasts
Flower Addicted brought the Mare e Monti theme to life with local blooms and olive branches, capturing the raw beauty of Puglia in soft, earthy tones and organic textures. Refined simplicity guided the rest of the design: rentals from Studio GMC mirrored the venue’s clean lines, while linens from The Linen Studio added a touch of softness. Finishing details, bespoke stationery by Carissimo Letterpress, and sculptural cakes by Sweetie Pie, completed a cohesive look that was modern, elegant, and effortlessly romantic.
The photographers at Konstantinos Art Studio aimed to capture not just beauty, but feeling. They focused on the raw emotion and authentic connection of the models, framing them within the masseria’s striking architecture and cinematic light. By blending natural glow with carefully crafted artificial lighting, they highlighted textures, movement, and the smallest design details, transforming them into moments that felt both intimate and editorial. Their approach emphasized finding intrigue in the ordinary, allowing light, shadow, and imperfection to tell a story that feels alive.
"One of the most interesting aspects of this photoshoot was witnessing the seamless collaboration of such a talented team, all working to bring this cohesive vision to life.”
PHOTO & VIDEO Konstantinos Art | CREATIVE DIRECTION & ART DIRECTION Joy Proctor | MODELS Natalia Valeria & Alby Olivero (Model Couple Worldwide) | FLORALS & DÉCOR Flower Addicted | FURNITURE & RENTALS Studio GMC | LINENS Tuscany Flowers – The Linen Studio | VENUE (Modern Shooting) Masseria Sant’Aniello | HAIR & MAKEUP Alessandro Mancino Studios | GOWNS Emanuele Bilancia Couture | SHOES Bella Belle Shoes | STATIONERY & FLATLAYS Carissimo Letterpress | CAKES Sweetie Pie | MAIN LOCATION Masseria Montenapoleone | SPONSOR Aftershoot Co | RING BOXES The Styling Reserve
