Aplus Wedding is a high-end bespoke wedding planning studio based in China, founded in 2014 by Jessica and Joey.
Their path into the industry began with their own wedding. Before Aplus, both had built careers at major corporations — Jessica and Joey brought with them a background in project management, design, and user experience from the IT industry. That combination of analytical precision and design sensibility is what sets Aplus apart from traditional wedding planners, and it shapes everything from how they manage a project to how a space feels on the day.
In design, the studio favors a minimalist, restrained aesthetic — one that's built around each couple's personality and emotional tone rather than a fixed house style. Niche materials, artistic texture, and careful spatial design come together to create environments that feel tailored rather than templated. For Jessica and Joey, visual impact and guest experience carry equal weight. A wedding should look extraordinary and feel effortless for everyone in the room.
They approach every project the way a craftsman approaches fine porcelain with patience, precision, and no shortcuts.
