Francesca Ceresa is the founder of AF Luxury Events, a destination wedding planning studio based in Italy. With over 15 years of experience and more than 600 weddings behind her, she’s known for her thoughtful balance of creativity, structure, and intuitive care.
Francesca sees wedding planning as a form of storytelling: one that weaves together the couple’s energy, the place they’ve chosen, and the experience they want to share. Every wedding begins with listening and unfolds through close collaboration, custom timelines, and a clear system that helps couples stay grounded and confident throughout the process.
Her approach is practical but design-driven. Alongside the planning, Francesca works with a creative team to build detailed moodboards and hand-drawn sketches that reflect the atmosphere and visual identity of the day. This helps align every vendor and decision around one cohesive vision.
In addition to full-service planning, she offers tailored support for pre-wedding gatherings, farewell brunches, guest logistics, and more — always with a focus on making space for presence, not pressure. Whether it’s a classic villa wedding or something more contemporary, Francesca helps couples shape a celebration that feels true to them, start to finish.
