After diving into runway shows, red carpets, beauty launches, fashion campaigns, and trend forecasts, we’ve rounded up makeup trends that we believe will take over in 2025. From bold and daring to romantic, minimalist, and radiant, there’s something for every bride’s vision. Choose a look that makes you feel confident, beautiful, and undeniably you.
1 – Photo: Katia Temkin, Makeup: Michael Anthony, 2 – Photo: Courtesy of Sabrina Carpenter
Cherry Lips
Pinterest has picked five colors set to make a major cultural impact in 2025, with Cherry Red taking the first line. Described as “dark, sweet, and such a vibe,” this bold hue is the perfect choice for brides who want to make a statement. The beauty of cherries lies in its versatility: it can be flirty, chic, dramatic, empowered, or sophisticated. Plus, this shade can also be monochromatic, which is another trend we’ll dive into below. You can enhance the finish with a swipe of gloss for a juicy effect or pair it with bleached or ultra-light brows to keep the focus on bold lips.
1 – Photo: Monika Lis, Makeup: Nichakamol Everett, 2 – Photo & Makeup: Aimée Twist, 3 – Photo & Hair: Adrian Rux,
4 – Photo: Harley Weir, Makeup: Sam Visser, 5 – Photo: Zara, 6 – Photo: Pinterest
The Blush Revival
In January, celebrity makeup artist Patrick Ta expanded his renowned Major Headlines Double-Take Crème & Powder Blush Duo collection with four bold new shades. He described this launch as ushering in a “new era of blush,” encouraging makeup enthusiasts to leave their comfort zones and explore shades beyond traditional pinks and peaches. It reflects the 2025 trend of embracing bolder, more diverse blush colors to enhance and define one’s look. Thus, blush is back and more daring than ever.
1 – Photo & Hair: Ran Karisi, Makeup: Elle Elisheva Adida, 2 – Photo & Makeup: Patrick Ta Beauty, 3 – Photo & Makeup: Rhode
The Balletcore Aesthetic
The balletcore aesthetic continues to enchant the beauty world, bringing delicate, dreamy, feminine touches to bridal makeup. Think soft pink tones, feathery lashes, and an overall ethereal glow reminiscent of a ballerina’s grace. Paired with sleek buns or wispy tendrils, this trend is all about understated romance. If you’re leaning toward a more artistic take on balletcore, go for pale coverage, light brows, false lashes, shimmering or cool-toned eyes, a touch of highlighter on the inner corner, and a generous sweep of blush.
1 – Photo: Heather Moore, Makeup: Ashley Rebecca, 2 – Photo: Olivier Rose, Makeup: Dior, 3 – Photo: Courtesy of Schiaparelli, 4 – Photo: Katia Temkin, Makeup: Michael Anthony, 5 – Photo: Harley Weir, Makeup: Sam Visser, 6 – Photo: Courtesy of Dimitris Giannetos
Glowy Skin
Dewy, luminous skin remains a non-negotiable in bridal beauty. This year’s approach focuses on skincare-first makeup, with hydrating primers, lightweight foundations, and liquid highlighters creating an effortlessly radiant base. Brides are opting for natural finishes that enhance their complexion rather than masking it.
1 – Photo & Makeup: Sasha Kilby, 2 – Photo & Makeup: Tanielle Jai, 3 – Photo: Holly Broomhall, Beauty: Cat Parnell
Minimalistic Eyes
Unlike “no-makeup” makeup look, which focuses on an overall natural effect as if little to no makeup is worn, minimalistic eyes are more about strategic simplicity. They allow for more creative expression while maintaining a fresh, lightweight feel—perfectly complementing other 2025 trends like glowing skin, blush-forward looks, and cherry lips. As mentioned earlier in this article, subtle eye makeup pairs beautifully with a bold red lip. Think a touch of brow pencil and gel, a hint of mascara, barely-there liner, soft neutral tones, or even completely bare lids.
1 – Photo & Makeup: Tanielle Jai, 2 – Photo: Pinterest, 3 – Photo: Pierre Mouton, Makeup: Armani Beauty, 4 – Photo: Anthony Wilson, Makeup: Nina Park, 5 – Photo & Makeup: Yukari Obayashi Bush, 6 – Photo & Makeup: Gucci Beauty
Monochromatic Makeup
You’ve probably seen Hailey Bieber effortlessly blend her brand’s creamy pocket blush onto her cheeks, lips, and eyelids for a smooth, monochromatic look. Really cool, right? Pick a shade that flatters your skin tone most, whether it’s soft pink, vibrant coral, mauve, nude, or warm terracotta.
Choose a shade that flatters your skin tone and play within its spectrum, whether it’s soft pinks, vibrant corals, mauves, nudes, or warm terracottas.
1 – Photo & Makeup: Danessa Myricks, 2 – Photo & Makeup: RAOUL, 3 – Photo & Makeup: Tyron Machhausen
